Font Pairings with Nikki Villagomez

font pairings with nikki villagomez

This week we have our friend and past typography expert back on the show, Nikki Villagomez. She is a connoisseur of signs, manhole covers, anything typography you can find in your environment Nikki has probably taken photos of it. She began her mining of typography in 2011 while on trips and noticing how culture affects the designs she observes.

Nikki wrote her first book Culture + Typography in 2015 and now has her next book in the series out and is called Font Pairings. We will dive into what she discovered with this book and get geeky as we talk type.

I hope you will join us LIVE for Episode 480 on Wednesday, Sept 11, 2024 at 7:30pm BST / 2:30pm ET / 11:30am PT / 8:30am in Hawaii. Sign up here to get the link delivered to your inbox. https://creativesignite.com/signup

Listen here

Questions

  1. Nikki, can you give everybody a little background about your work and how you got started noticing the differences in design when you were traveling?

  2. Your first book Culture + Typography came out in 2015 and is an awesome book. Did you have an idea there were more books under your belt as you created that one?
  3. Did you like the self-publishing route better?
  4. This book covers font pairings which is a book full of beautiful observations of history on typeface pairings. What made you want to write a book about font pairings in this observational way?
  5. This book has different sections like: Ghost Signs, Manhole Covers, Hand-Lettering, Neon Signs, and Building Signs; do you have a favorite? What attracts you to each of these?
  6. You have been observing type and design out in the world and collecting images since 2011 for your blog nikkivillagomez.wordpress.com. Are there any nuggets you have uncovered in your research about font pairings?
  7. Why are pairing fonts so difficult for so many?
  8. What are some of the unexpected conversation starters that type nerds like us debate over in regards to font pairings?
  9. Do you have any tips or a process that you use when you are looking to find a successful type pairing?
  10. One of my favorite parts of the book is where you said you now make choices and play then reflect on what you did and are now trusting your gut more than chasing other people’s opinions. I love that. What was the biggest takeaway or insight that came from making this second book?
  11. Is there another book in the wings? What’s next?

Connect with Nikki

Transcript

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